Leader, Teacher, Collaborator
My core values are centered on learning, sharing and communicating. We always have room to grow our knowledge, skills, and abilities daily, and we can achieve this by questioning our beliefs and seeking new and opposing perspectives. Then, we listen, teach, grow, and evolve. Previously certified in various Google, Microsoft, Meta and other online learning courses.
Content Strategist
I am a results-oriented content strategist with a record of developing and implementing comprehensive content strategies for diverse clients, primarily B2B and B2C. My experience spans across industries, with a particular focus on technology and retail. I seek to deeply understand customers and excel at creating compelling content that drives results.
Digital Marketer
With a strong foundation in digital marketing and a deep understanding of the digital landscape, I have successfully led integrated campaigns across channels that deliver measurable results. My analytics, SEO, and paid media proficiency enable me to optimize content performance and drive ROI. I have a proven ability to leverage data-driven insights to inform strategic decision-making.
Thought Leader
My journalistic background and extensive experience in content creation empower me to develop engaging and informative content that resonates with target audiences. I am skilled in crafting compelling narratives, communicating complex ideas, and driving desired thinking.
Editor
As a seasoned editor, I meticulously ensure all content aligns with brand voice, tone, and messaging. My developmental and copy-editing expertise allows me to refine content from concept to completion. I am adept at optimizing content for clarity, consistency, and impact.
I have a BA in Journalism from the University of Michigan and have been honored by the Michigan Press Association and the Society of Professional Journalists.
Rutgers Business School Mini-MBA in Digital Marketing
Partial credit is given to me for my Master of Business Administration at Wayne State University.